Perro’s Auto of Auburn makes it easyMar 10, 2021 09:57AM ● By Janet Stoica
Mike Perro in his dealership showroom.
Thinking about the car of your dreams? Make, model, color, cool accessories? The dealer of choice is right here in Auburn, Perro’s Auto Sales, located at 772 Southbridge Street.
Michael J. Perro established the business in 1965.
“If you have a job that you enjoy and it keeps you busy, it’s a great experience” says Mike A. Perro, son of the dealership’s founder, “I thoroughly enjoy greeting our new customers and seeing our repeat customers. We are happy to assist a customer in choosing their pre-owned vehicle.” According to Bankrate.com, a new car loses up to 30% of its value as soon as it’s driven out of the new car dealer’s lot. This is where Perro’s Auto comes in. They will find you just about any make or model of a pre-owned car or truck of your specifications.
“Most of our cars and trucks are strictly lease cars,” said Mike, “and the majority are one-owner only. They are genuine off-lease sales right from the major auto manufacturers. We travel to the larger auto auction sites to buy the real thing. We’ll buy only one-owner vehicles that we do our homework on. If we learn that the vehicle’s been in an accident, 99% of the time we will not purchase it. We thoroughly inspect each car and truck before we put it on our lot.”
Perro’s has three mechanics and an auto body shop located at 354 Harding Street in Worcester. Their Auburn location will perform quick vehicle repairs and oil changes as well as tire rotations.
The Auburn and Worcester locations are all in the family with brothers Anthony and Robert Perro managing the Worcester location and brothers John and Mike at the Auburn location. There are also two additional sales personnel at the Auburn site.
“People are finally beginning to come back into our lots again,” Mike stated. “We have many repeat customers and look forward to meeting new shoppers. Someone new to our dealership might be apprehensive but our customer service is top-notch and we feel that they’ll enjoy the selection experience. We take many custom orders but also have a good inventory to pick from.
“You just tell us what type of vehicle you’re looking for and what options you like along with your budget and we’ll search through the New England area as well as Pennsylvania and New Jersey to find your choice.
“Today everyone has the internet at their fingertips, and you don’t have to be a car guru to find what you want but our reputation means a lot to us and we’ll try our best to accommodate our customers.”
He explains that many of their cars are a factory sale, meaning that the manufacturer was the actual lease company. Some of the makes are Toyota, Honda, Ford, Hyundai, GMC, Dodge, etc. and all have been previously one-owner lease cars. Most are still under remaining factory warranties.
“We are good people and most people who buy cars here come back to us,” said Mike. “That in itself is truly a positive as people’s allegiances today are not what they were years ago.”
Mike also indicated that owners are keeping their cars longer today. Drive trains haven’t changed much in 50 years, he stated, but the electronics have multiplied.
Perro’s Auto Sales sets itself apart from other previously-owned vehicle dealers with their RMV program. “All you have to do is contact your insurance agent,” he said, “and we’ll take care of the registration process for you. There’s no need for you to drive to the RMV and wait in a long line, we’ll do it all for you. You’ll walk into Perro’s and choose your vehicle and in short time, you’ll walk out with your new registration in your hand.”
There is a nominal fee for the RMV service but it’s a much smaller fee than the customary “documentation fee” charged by new car dealers.
Perro’s does take trade-ins and can compete with most car/truck dealers on any make and model of vehicle you’re interested in. They also assist with financing, using many local credit unions and banks.
Perro’s Auto Sales is at 772 Southbridge Street (Route 12), Auburn. Phone: (508) 721-1444. Hours: Mon-Fri 9:30–7; Sat., 9–6; Sunday 12 noon–5. www.perroauto.com